A WORKSHOP FOCUSED ON GENERATING BUZZ, RELEVANCE AND IMPACT FOR YOUR BUSINESS THROUGH COMMUNICATIONS 

1. PR LANDSCAPE TODAY

An overview of what PR jobs represent today 

2. IDENTIFYING PURPOSES

Mapping the why, how and what of your business

3. KEY MESSAGES 

Fine-tuning of key messages to be conveyed to reach your goals

4. COMMUNICATIONS FIELDS / AREAS OF INTEREST

Study of target audiences and communications fields to be reached through means of communication and influencers

5. PRIORITY CHANNELS AND INFLUENCERS

Organization of the channels and influencers that are most important

for your business 

6. PRESS RELEASES

How to structure content for workshops in an assertive manner to communicate well with journalists and influencers 

7. ROLE PLAY

Exercise conducted to put into practice the main lessons learned, by answering questions that simulate a meeting with journalists and influencers 

PROGRAM

 

“The content presented by you was extremely rich and really helped fine-tune the pitches of the companies we accelerate. We are very glad to have had your support”. 

Marina Ramos,

Artemisia

“I really enjoyed having a structured talk about this one particular subject and learning more about tools that can help make our team self-reliant. The exercises proposed helped us identify story ideas and train our team to produce materials suited for direct conversations with journalists and influencers. Highly recommended to companies of all sizes!” 

Rafael Vasconcellos,

Sócio da LiveWork

 
 
No upcoming events at the moment

Send us your e-mail address!

We will get in touch with you

with more information

FORMER PARTICIPANTS 

 

CONTACT

R. Jericó, 193 - cj. 22 - Sumarezinho - São Paulo, SP 05435-040​
+55 11 3060-8820 | contato@profilepr.com.br

PROFILE PR | All rights reserved @ 2020 | Created by WebImagem